AUSTRALIAN COUNTRY CLOTHING EST.2022
AUSTRALIAN COUNTRY CLOTHING EST.2022
Designed for the Country Lifestyle.
Our clothing combines comfort, durability and rugged style.
Our Collections celebrate the hardworking people of the Agricultural Industry.
Shop some of our customers most loved pieces.
Our new Farm Fit Footy Shorts are designed for everyday. Featuring our exclusive farm inspired side band graphics. Made from lightweight, breathable performance fabric with a comfortable elastic waistband and adjustable drawstrings for the perfect fit. Plus, we’ve added secure zip pockets so your phone, keys and cards stay put, no matter how hard your working.
Tax included in price
Front Ewe Beauty Embroidery (white)
College Grey, Rust Red, Jade Green
Australian Made
Ribbed Knit 7 gauge
80% wool / 20% Nylon blend
The Ramwire Hoodie is built for the ones who live rugged and wear it proud. This hoodie combines bold western style with everyday country comfort, featuring our Ewe Beauty ram skull artwork inspired by strength, resilience and life. Designed in a rich burgundy with earthy camo sleeve panels and hood lining. This hoodie is made with premium heavyweight 375 GSM fabric, with a relaxed unisex fit.
Why we are unique?
Ewe Beauty Apparel was born for a genuine love of rural Australia and the wool industry. Founded by a wool classer, our clothing is designed for hardworking country people who value quality and comfort. We’re proud to give back, with $1 from every trucker cap sold donated to Black Dog Institute, helping support mental health across Australia. Every product tells a story of resilience, community and country living.
THE FACE BEHIND
EWE BEAUTY
Hi, Im Sophie, the founder of Ewe Beauty Apparel.
I grew up on a small sheep farm in Victoria, Australia and have spent over 11 years in the Wool Industry. From Rouseabouting and Wool Classing travelling across Australia working in the Shearing Sheds, the industry has been a huge part of my life.
Ewe Beauty was established in late 2022 during one of the most toughest periods of my life. After undergoing ankle fusion surgery, I was forced to spend six months off work recovering. Sitting still has never been my strong point, so I decided to turn a dream into reality and create a clothing brand that represented the hardworking people of the wool and shearing industry.
What started with a single trucker cap has grown into a brand that offers clothing for Women, Men and Kids who live and breath country life. Ewe Beauty Apparel is more than just clothing. It’s celebrating resilience, community, hard work and the people behind Australia’s wool industry.
Thank You for being part of the journey and supporting a small Australian business.
Sophie- Founder